How Expanding Your Offerings Can Boost Your Margins

You know what’s frustrating? Having plenty of leads but still watching your profit margins shrink. Let’s look at how expanding your landscaping and hardscaping offerings can boost your profitability without spending a dime on lead generation. Think of it as getting more value from relationships you’ve already built.

Upselling High-Margin Services to Existing Clients

If you want to increase your revenue per client without relying on more leads, you need services that deliver high margins, require skilled installation, and dramatically improve curb appeal.

That’s where high-margin services like resin bound paving and polyaspartic floor screeds shine.

Resin bound paving is perfect for driveways, pathways, pool decks, and patios. It’s permeable, decorative, low-maintenance, and commands premium pricing.
Polyaspartic floor screeds offer ultra-fast cure times, UV stability, and long-term durability—ideal for garages, workshops, outdoor concrete surfaces, and commercial settings.

Train your team to spot opportunities during routine visits or project consultations.
If your crew notices:

A cracked concrete path
An aging driveway
A client complaining about tire marks or dust
A slippery surface near the pool

…that’s your opening.

Diversifying for Year-Round Revenue Streams

Let’s address the elephant in the room: winter.

Most landscaping businesses see revenue drop 20–30% during winter months unless they offer services that keep crews active.

Resin bound and polyaspartic systems help fill the gaps because:

Resin bound paving is ideal for cooler months (not freezing), reducing yellowing and extending working time.
Polyaspartic systems cure even in low temperatures, making them one of the few coatings you can reliably install during winter.

This means while competitors slow down, you continue installing high-margin surfaces. These keep you on-site and in the client’s mind, which are perfect opportunities to recommend a patio refresh or a garage makeover.

Focusing on Profitable Service Mix and Operational Efficiency

Choosing the right mix of landscaping and hardscaping services can boost your bottom line without chasing new leads. Adding premium systems like resin bound paving and polyaspartic screeds gives you:

Higher revenue per job
Controlled material costs
Predictable installation timelines
Very little ongoing maintenance burden

Compared to weekly mowing, mulch installs, or general cleanups, these systems dramatically improve your profit-per-hour.

Use software like Jobber, Aspire, or LMN to analyze:

Which services yield the highest margins
Which clients buy premium upgrades
Where your crews spend the most time
What jobs bring repeat revenue

Landscaping companies average 45%–55% gross profit margins, but premium hardscape and coating systems can exceed that. The more streamlined you are, the more profitable each premium job becomes.

Reducing Costs Through Streamlined Operations

After identifying your most profitable services, the next step is trimming waste everywhere else. Even small operational improvements boost margins.

Use digital scheduling to prevent gaps and double bookings.
Maintain equipment proactively—resin mixers, drills, and trowels last longer with care.
Track overhead with management software to avoid profit leaks.

Contractors miss profit targets because they don’t accurately track costs. Streamlining fixes that fast.

Conclusion

Expanding your landscaping and hardscaping services with premium systems like resin bound paving and polyaspartic floor screeds can transform your entire business model.

These upgrades help you increase revenue per job, serve clients year-round, and stand out in a crowded market. When paired with streamlined operations and smart service mix decisions, you can boost margins without chasing more leads or stretching your team thin.

When you source your materials from a reliable manufacturer like Optus Resin, you gain an edge that most contractors never reach. This means consistent quality, dependable support, and products engineered for long-term performance. Let premium surfaces become the reason your clients choose you, refer you, and trust you with the projects that truly move your bottom line.